GO Transit is hiring. I think.

GO Transit is launching a local hiring initiative. The press release, printed below, is incomprehensible, but I think this much is clear: if you’re looking for a job, you might get one.

The GTS Project Employment Initiative officially launches today, October 4.  This initiative is a partnership between the City of Toronto Employment and Social Services and Metrolinx. It is focused on connecting interested individuals living in communities near the GTS Project with opportunities to pursue careers in civil engineering design and construction.

This is not just a jobs program. It is an integrated solution to bring the City of Toronto services, resources and partners together with the construction contractors to provide guidance, access to education/training and mentorship.

The program includes access to a City Career and Employment Information Specialist who will hold office hours on Wednesdays from 9 a.m. to 12 noon beginning October 17 at the Weston Community Office. Also, community members looking for a career in the design and construction field can drop by any of the City of Toronto Employment and Social Services offices near the GTS Project. Services include individualized skills analysis, résumé support, access to training/education programs and pre-screening for job and apprenticeship opportunities.

I’m not, like, an English professor or anything (oh wait…), but I’d like to give the good PR people at GO a few tips:

  • Telling us what something is not (a jobs program) does not tell us what it is. Telling us that you have an “integrated solution” really doesn’t help unless we know what you’re integrating and what the problem was.
  • Those four really important sentences that start with “This”, “It”, “This” and “It”? They don’t mean anything at all. “It” and “This” are empty until you give a concrete reference, and “an initiative” isn’t very concrete–an initiative is, let’s be honest, a weasely way to get out of actually achieving anything. You can have plenty of successful “employment initiatives” without getting a single person a job. Tell us what you mean. You’ll make a lot more sense if your subjects are nouns and your verbs are actions.

Let me help you help us:

GO Transit wants to help you find a job. If you are looking for work in construction, contracting, or design, or if you’re looking for training or mentorship, come by our office at King Street. A career counsellor will help you find a job. Stop by on Wednesday between 9 and 12.
We are trying to help the communities we are building in. We have a lot of “partners” working on this “integrated solution” for “community outreach”, but all that sounds like a lot of bullshit and gherkin jerkin if you don’t have a job. Let’s get you one.

If you want to know more, for god’s sake, don’t ask me. Ask them: gts@gotransit.com.

English rant over. My apologies.

Author: Adam Norman

I am raising my two children in Weston.

3 thoughts on “GO Transit is hiring. I think.”

  1. This muddle of words is on a par with the policy shifts and general PR double-talk that GoTransit is peddling with its online surveys of customer satisfaction etc etc.

    If it generates some jobs, that’s great. Maybe one of the jobs will be for someone who can write.

  2. Aww, its great that they are hiring/training, but it was a bit confusing yes. Good work on the translation 😉

  3. Thanks for your interest in the GTS Project Employment Initiative. We’re sorry for any confusion.

    We understand that some of the communities along the Kitchener (formerly Georgetown) rail corridor are high needs areas with higher rates of unemployment, especially amongst youth. In response, we at Metrolinx have developed the GTS Project Employment Initiative. It’s a partnership with the City of Toronto to help people access skills training and career support, as well as to “pre-screen” them for jobs that may be available through our contractors. The program will seek to match people with any available jobs; but it will also help local residents who are interested in the design and construction industry get access to the skills and training they will need to compete for future jobs in this industry.

    We’re excited about this program – it’s a “first” for Metrolinx and if it works well, we will look to expand it to the other projects we are building. People who are interested in participating can drop by our Weston community office (44 King St.) on Wednesday mornings from 9 a.m. to noon to meet with a City Career and Employment Information Specialist, starting on October 17. They can also contact any of our community offices for more information.

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